JackMcDonnell

I’m a content leader, creative strategist and production specialist with nine years’ experience where business, storytelling and execution meet.

I began at the BBC, rising from technical coordinator to editor and creative across major entertainment titles — Strictly Come Dancing, Glastonbury, Eurovision, and Later… with Jools Holland. From there I honed my craft across ITV and creative agencies, before being headhunted to lead content at fitness tech company WithU, where I built and led an in-house video and music production team from the ground up, overseeing output across four digital products and thousands of creative assets.

My approach blends big-picture creative direction with hands-on production insight, built on a foundation of editorial excellence, calm leadership and high standards. I thrive in fast-paced, idea-rich environments and bring structure, style and strategy to every project I lead.

I’m currently open to full-time roles in content leadership — Head of Content Production, Director of Content, or similar — and selectively available for freelance work with brands doing bold things.